Social Media Week Fairfax | Tysons Partnership | Tysons, VA
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Social Media Week Fairfax
Oct 18 @ 8:00 am - 2:00 pm
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Social Media Week Fairfax

Oct 18 @ 8:00 am - 2:00 pm   |   Capital One Auditorium $50

It’s no secret that Fairfax County and the Metro DC region is thriving in the world of startups and technology, which makes the DMV the perfect place for Social Media Week Fairfax.

Social Media Week (SMW) is a leading news platform that curates and shares the best ideas, innovations and insight into how social media and technology are changing business, society & culture worldwide. The SMW community consists of senior marketers, founders, entrepreneurs, influencers and digitally connected consumers who thrive in the hyper-connected world and push the boundaries of the status quo.

Presented by Fairfax County Economic Development Authority, this one-day event promises to provoke rigorous discussion and debate on the changes in human connectivity through engaging, entertaining, educational and diverse content and experiences.


AGENDA

Registration & Networking Breakfast

Welcome Remarks

Gerald Gordon, Ph.D., President & CEO, Fairfax County Economic Development Authority

Keynote Conversation: Partnerships with Purpose: How National Geographic Became the #1 Brand on Social Media

Tammy Abraham, VP, Corporate Partnerships, National Geographic
Amanda Waas, VP, Client Solutions, National Geographic
Anthony Shop, Co-Founder and Chief Strategy Officer, Social Driver, Moderator

Hug Your Haters: The Art of Dealing with and Defusing Negativity Online

Lanae Spruce, Manager of Social Media and Digital Engagement & Acting Web Content Manager, Smithsonian National Museum of African American History and Culture
Laura Larrimore, Senior Digital Strategist, United States Patent and Trademark Office
Joseph Galbo, Social Media Specialist, United States Consumer Product Safety Commission
Chris Dorobek, Executive Editor at GovLoop’s DorobekINSIDER, Moderator

Future Tense: How Leading Companies Embrace Innovation

Caitlin McKenna, Senior Director, Customer Experience & Innovation, Hilton
David “Rev” Ciancio, Director, Industry Insights, Yext
Jinnyn Jacob, Sr. Innovation Strategist, Innovation Center Partnerships & Outreach, Booz | Allen | Hamilton
Neal Rothschild, Associate Director, Audience Development, Axios
Jonathan Aberman, Managing Director at Amplifier Advisors and Host of What’s Working in Washington, Moderator

Networking Break

Playing with Matches: Does Digital Media Fuel or Burn Startups?

Joe Falit, Co-Founder and CEO, Yombu Inc.
Amelia Friedman, Co-Founder and COO, HatchApps
Ryan Croft, Co-Founder and COO, TransitScreen
Ajay Kori, Co-Founder, UrbanStems
Aaron Gregg, Reporter, The Washington Post, Moderator

Keynote Conversation: Short-Form Videos: A Recipe for Business Success

Debra Puchalla, Senior VP, Digital Programming & Video, Food Network & Cooking Channel
Sara Levine, Senior Managing Editor, Food Network

Closing Remarks

Rachel A. Adler, Business Development Manager, Digital Media, Fairfax County Economic Development Authority

More Info

For more info, visit: smwfairfax.com

Details

Date:
Oct 18
Time:
8:00 am - 2:00 pm
Cost:
$50
Website

Venue

Capital One Auditorium
1680 Capital One Drive
Tysons, 22102
+ Google Map

Organizer

Fairfax County EDA
Phone:
703-790-0600
Website